coffee chronicles
A Lifetime of Learning, and Still Learning
Through the years, we have picked up a thing or two about roasting beans. The thing is, we always seem to keep learning cool and interesting tidbits about the coffee world. Feel free to peruse the section below…who knows maybe you will come across something new to you also.
Theater of the Roast
A great experience envelops the senses. Imagine a customer walking into your establishment and ‘feeling’ the coffee before it’s even tasted. Our roasters swirl coffee beans like currents in an eddy. This visual meditation is followed by a rich coffee smell as the beans begin to roast.
